Being on brand

Brand ambassadors have a huge influence on what and how we drink. But who are they, and what do they really do?

“There’s a pretty big spectrum of roles that are called ambassadors,” says Ryan Cheverie, the territory sales manager for Brown-Forman. Supplied photo

On any given day, Kevin Brownlee drops in at local bars and restaurants to visit with his bartender colleagues. In the evening, he’ll hit a nightclub or two, or hang out at an event like Dish ’n Dazzle. Or he’ll jet off to some exotic locale, Puerto Rico, say, or maybe Miami.

And he’s actually paid to do all this.

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KB’s Banana Daiquiri

KB’s Banana Daiquiri. Kevin Brownlee photo

Created by Bacardi portfolio ambassador Kevin Brownlee.

• 1 oz Bacardi Añejo Cuatro rum
• 1 oz Bacardi Banana flavoured rum
• 0.75 oz fresh lime juice
• 0.75 oz cane syrup (2:1; see note)
• 1 bar spoon fresh pineapple juice

Combine all ingredients in a shaker tin and add ice. Shake like the trees on a hot, breezy summer afternoon. Double-strain into a cocktail coupe and enjoy! Serves 1.

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Big-Batch Margarita

Justin Taylor’s big-batch Margarita. Dan Toulgoet photo

Toss one of these bottled Margaritas to your guests the next time you have a party or barbecue. Minds blown!

3 cups reposado tequila
1.5 cups Cointreau
1.5 cups freshly squeezed lime juice
2 cups water
2 pinches sea salt

Combine all ingredients in a large pitcher. Stir, pour into bottles, seal, label and refrigerate or stash on ice.

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Big-Batch Negroni

Justin Taylor’s big-batch Negroni. Dan Toulgoet photo

Free up your party time by bottling up these Negronis in advance of your next party. Once bottled and properly sealed, these will keep for about one month. 

• 2 cups gin
• 2 cups Campari
• 2 cups sweet vermouth
• 2 cups water

Combine ingredients in a large pitcher. Stir, pour into small bottles, seal, label and refrigerate or stash in ice.

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Sangria Rosé

Justin Taylor’s Sangria Rosé. Dan Toulgoet photo

Mix up this rosé-based sangria recipe ahead of your next outdoor gathering. 

• 3 cups dry rosé wine
• 0.5 cup brandy
• 0.5 cup Okanagan Spirits rhubarb liqueur
• 2 cups white cranberry juice
• 2 cups sliced strawberries
• 1 mango, peeled, pitted and cubed
• 2 cups soda water

In a large container such as a gallon-sized glass jar, combine all ingredients except soda water. Seal container and refrigerate for 12 hours or overnight. Remove fruit, place in ice moulds or freezer bags and freeze.

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Bartender in a bottle

Raise a glass to the supporting cast of B.C.’s cocktail scene—local craft syrups, sodas, tonics and other mixers

Odd Society Spirits joins the craft soda trend with its zingy housemade ginger beer. RD Cane photo

Forget the genie. Professional bartending expertise is captured in each bottle, can and jar of these B.C.-born cocktail mixers, which are often natural and preservative-free, too. To let loose your cocktail creativity, just add craft spirits.

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