Diageo World Class excited to support the bartending comeback
It took James Grant only a decade to go from bartending “to pay the bills” to becoming the Diageo World Class Global Bartender of 2021—a title that recognizes him as the world’s best bartender.
“It’s pretty wild. It’s finally started to sink in,” says the bar manager of Edmonton’s Little Hong Kong. “I’m very humbled and grateful to have done OK representing the Canadian bartending community on the world stage.”
For the second time in only four years, a Canadian bartender has taken home the title of World Class Bartender of the Year.
After a gruelling four-day virtual final, Edmonton’s James Grant triumphed over his colleagues from 50 countries to win the world’s biggest and most prestigious cocktail competition, Diageo World Class.
How the esteemed bartending contest is shaking up the cocktail world
Diageo World Class is more than just the biggest, most prestigious cocktail competition on the planet. It is also a major source of education for bartenders.
“We’re really trying to play our part in driving the industry forward, focusing on educating and giving bartenders the tools they need to achieve their goals, at home and around the globe,” says Michael Armistead, who oversees the Diageo World Class Canada Bartending Competition as National On-premise, Reserve and Sponsorship Manager.
Although Singapore takes the title, Canada once again shakes up the world’s biggest cocktail competition
Note: This is the third in an Alchemist series following Diageo World Class 2019 from planning the competition to the National Final in Whistler and through to the Global Final in Scotland.
He came so close. Vancouver’s Jeff Savage made it to the final eight at the Diageo World Class Final. And he won the Singleton State of Mind award. But in the end, the diminutive Bannie Kang from Singapore took home the ultimate prize.