
For 165 years, J.P. Wiser’s has been synonymous with Canadian whisky. But who says an old brand can’t learn new tricks? It’s just launched a bold new look across its entire portfolio, one that captures its heritage while looking ahead to the future.
For 165 years, J.P. Wiser’s has been synonymous with Canadian whisky. But who says an old brand can’t learn new tricks? It’s just launched a bold new look across its entire portfolio, one that captures its heritage while looking ahead to the future.
Here at The Alchemist, we pretty much always think a bottle of something delicious makes a good gift, especially if that bottle contains whisky. If you’re looking for a last-minute gift, these are the are the sippers we’d like to find under our own Christmas trees. (For more gift ideas, see Last Minute Gift Guide Part 2: Spirited presents.)
Our bartender tasting panel is never short of opinions, but no other spirit has ignited passion the way rye whisky did. Maybe because it’s our national spirit (sort of). Or maybe it’s just because bold flavours inspire bold statements.
Seven of Vancouver’s top bartenders gathered on a rainy afternoon at Homer Street Café for the tasting panel: Alex Black, bartender and mental health advocate; J-S Dupuis, beverage director of Wentworth Hospitality; Robyn Gray of the Rosewood Hotel Georgia; Katie Ingram, bar manager at Elisa Steakhouse; Grant Sceney, Fairmont Pacific Rim; and, from Homer Street Café, Rob Scope and David Wolowidnyk.
They loved the sweet spice and rich, bold flavour of the rye. But they differed on whether Canadian or American is better, and whether it has to be 100 per cent rye or can be a blend of grains. And they admitted that as much as they love rye, it’s a hard sell to consumers, many of whom are unfamiliar with it and prefer the simple sweetness of bourbon.
The panel tasted 12 rye-based spirits. Here’s what they had to say.
Celebrate the most important day in the Canadian calendar with the country’s iconic homegrown whisky, J.P. Wiser’s! Before Canada was even Canada, J.P. Wiser’s was distilling and barreling whisky in 1857 in Prescott, Ontario. That makes it Canada’s oldest continuously produced Canadian whisky.